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Park Street Insider Podcast
The Park Street Insider Podcast is a spirit industry-focused podcast dedicated to bringing you closer to the key brands, topics, and trends driving the drinks business. We host the spirits category's most influential leaders and entrepreneurs to uncover the business strategies, stories, and brand-building tips behind some of the biggest brands in the industry. Whether you're interested in Agave spirits, whiskey, read-to-drink, low & no, or any other category, our hosts will bring you closer to the heart of what's happening in each.
In each episode, hosts Emmett Strack and Andres Correa speak to spirits industry thought leaders to discuss the moves that shaped their careers, how they built some of the brands we all know and love, and some of the tools they can’t live without. They'll also zero in on the hottest subjects taking hold of beverage alcohol, keeping listeners up to date on the trends shaping spirits.
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Park Street Insider Podcast
What It Takes—21 Seeds Co-Founder Kat Hantas
On the latest episode of the Park Street Insider Podcast, Emily Pennington sits down with Kat Hantas, Co-Founder of 21 Seeds Tequila, to discuss the brands meteoric rise and recent sale to Diageo. The two will dive into how Hantas used her personal experience to craft a brand that appealed to a previously overlooked consumer base. Listeners can expect to learn about 21 Seeds route to market strategy, how they utilized digital marketing to connect with their consumers and why their brand identity made them an attractive acquisition for Diageo.
Guests Include:
Kat Hantas, Co-Founder & 21 Seeds
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