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Park Street Insider Podcast
The Park Street Insider Podcast is a spirit industry-focused podcast dedicated to bringing you closer to the key brands, topics, and trends driving the drinks business. We host the spirits category's most influential leaders and entrepreneurs to uncover the business strategies, stories, and brand-building tips behind some of the biggest brands in the industry. Whether you're interested in Agave spirits, whiskey, read-to-drink, low & no, or any other category, our hosts will bring you closer to the heart of what's happening in each.
In each episode, hosts Emmett Strack and Andres Correa speak to spirits industry thought leaders to discuss the moves that shaped their careers, how they built some of the brands we all know and love, and some of the tools they can’t live without. They'll also zero in on the hottest subjects taking hold of beverage alcohol, keeping listeners up to date on the trends shaping spirits.
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Episodes
75 episodes
What It Takes— Simon Ford on Growing Fords Gin from Startup to Brown-Forman Acquisition
Over the 2010s, Fords Gin transformed from a bartender-driven startup to a cocktail culture staple, securing a key position in Brown-Forman's prestigious portfolio. Co-founder Simon Ford built his career immersed in the cocktail scene that his ...
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Season 6
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Episode 9
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52:08
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Beverage Alcohol Tariffs in 2025: Where We Stand & What’s Ahead
This March, new U.S. tariffs targeting Canada, Mexico, and China are set to send shockwaves through the beverage alcohol industry. With wine, beer, and spirits brands bracing for major financial impact, how can businesses prepare?The Par...
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Season 6
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Episode 8
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33:33
What It Takes— Teremana Tequila CEO Richard Black
When Dwayne 'The Rock' Johnson and his team of co-founders (Dany Garcia, Ken Austin, and Jenna Fagnan) partnered with industry powerhouse Mast-Jägermeister, they didn't just launch another celebrity tequila – they broke records, becoming the fa...
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Season 6
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Episode 7
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49:15
The Top Beverage Alcohol M&A Deals of 2024: Unpacking Investors Strategic Playbook
From billion-dollar buyouts to strategic portfolio plays, beverage alcohol's dealmaking landscape tells a fascinating story of power, strategy, and evolution. While the post-pandemic M&A frenzy may have cooled, 2024's high-stakes tran...
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Season 6
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Episode 6
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37:59
What It Takes— Building a Category-Leading Brand with Seedlip’s Emma Wykes
Launching an unproven concept into an untapped market segment requires exceptional courage. For Emma Wykes and Seedlip, the vast potential they saw in the non-alcoholic spirits category transformed this calculated risk into a pioneering opportu...
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Season 6
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Episode 5
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40:10
What's Trending— Additive-Free Tequila
The battle over "additive-free" tequila labeling has exposed a deep rift between tradition and transparency in Mexico's most iconic spirit. When Tequila Matchmaker's data revealed widespread additive use despite contrary claims, it didn't just ...
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Season 6
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Episode 5
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35:44
What's Trending— Inside the EU and UK Spirits Markets
The Park Street Insider Podcast is ending the year with an exploration of the EU & UK alcohol markets. Europe leads the world in alcohol consumption, with eight of the top ten biggest alcohol-consuming countries being European. Despite its ...
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Season 6
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Episode 4
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37:55
What's Trending— The Potential of Low & No Alcohol
Low & No is one of beverage-alcohol's spotlight categories in 2024. Many projections indicate that the segment will continue to expand its influence in terms of shelf presence, case volumes, and overall consumer awareness. But while the cat...
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Season 6
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Episode 3
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48:29
Essential Talks— The Financial Basics for Brand Building
Establishing a sound financial model in a business's early days is crucial for spirits brands to set a foundation for sustainable growth. A well-crafted financial plan helps brands minimize surprises and accurately forecast the capital-intensiv...
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Season 6
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Episode 2
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15:58
What It Takes— Surfside CEO Clement Pappas
Brands are often founded with the purpose of aligning with a given trend and exploiting a perceived white space in the market. In the mid-2000s, introducing a premium bourbon may have seen high growth, likewise for rolling out a specialty high-...
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Season 6
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Episode 1
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43:56
What's Trending— How Spirits Brands Can Build Connections With Bars
The landscape of on-premise spirits consumption has undergone significant shifts in the past few years, challenging the long-held view that primary drivers of growth for spirits brands take place on-premise. The aftermath of the pandemic has se...
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Season 5
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Episode 15
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39:14
What's Trending— How Du Nord Drove Growth Through Partnerships
At one point or another, every person in the spirits industry is almost certain to have their career altered, influenced, or shaped by personal relationships. On a business-to-business level, many brands the Park Street Insider Podcast has host...
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Season 5
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Episode 14
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34:06
What It Takes— Michter's President Joe Magliocco
In the late '90s, Joe Magliocco made a small investment to become the sole owner of the Michter's whiskey trademark, a historic brand originally founded by a Swiss Mennonite farmer in the 1700s that had since fallen into obscurity. The tr...
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Season 5
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Episode 13
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36:25
What's Trending— Tracking Spirits in the Modern M&A Market
From the start of the 2020s, beverage alcohol's merger and acquisition sector has proved to be a dynamic lens through which the wider spirits market can be evaluated. The last four years have seen the M&A market go through phases of high gr...
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Season 5
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Episode 12
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35:27
What it Takes— Ilegal Mezcal Founder John Rexer
The spirits market is constantly driven by new trends that rise, fall, and reinvent themselves. While brand success is relative to the goals of each founder, the extent to which a business can commercially blossom in the spirits category is oft...
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Season 5
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Episode 11
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41:16
What's Trending— Spirits Distributors' Tips for Brands in 2024
Beverage alcohol distributors sit at the epicenter of a cluttered product landscape where, according to Mark Harmon of the Independent Distributor Network, “God isn’t making any more shelf space.” Distributors only have so much time and attenti...
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Season 5
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Episode 10
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36:33
Essential Talks— 5 Alcohol Trends Shaping the Industry
The rate of change seen in beverage alcohol over the last couple of years has been nothing short of impressive. We’re fast approaching the midway point of 2024 and have started to see some trends that emerged over the last two years begin to ce...
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Season 5
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Episode 9
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12:11
What It Takes— Bardstown Bourbon Company CEO Mark Erwin
Few spirits brands cater to the entrepreneurial spirit like the Bardstown Bourbon Company. In a category that generally requires a massive investment on the part of a founder to launch a brand, Bardstown's unique model has found a way to ...
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Season 5
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Episode 8
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42:29
What's Trending— ReserveBar CEO Derek Correia on Unlocking E-commerce
E-commerce in beverage alcohol has historically lagged behind traditional CPG sectors, but thanks to the pandemic and the gradual loosening DTC shipping laws, we're seeing this channel assume a meaningful share of alcohol sales for the fi...
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Season 5
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Episode 7
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49:44
Podcast Special— 2024 Industry Trends
Brand building in the spirits industry is always context dependent. What might drive sales in one market may have little relevance in another. The result is a necessity for brand's to understand the performance drivers, consumption habits...
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Season 5
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Episode 6
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53:07
Essential Talks— Selling in Control States 101
Control states can feel like a weighty subject. They're one of the main reasons that the U.S. should be taken as fifty individual markets as opposed to a unified entity. But with the right context and know-how, making sales in these state...
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Season 5
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Episode 5
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6:27
What It Takes— Blue Run Spirits Founder Mike Montgomery
Going from founding a brand to selling it to a strategic acquirer in less than three years is an achievement worthy of celebrating. But for Mike Montgomery, founder of Blue Run Spirits, this milestone was only the start of the hard work. Now ba...
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Season 5
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Episode 4
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43:16
Essential Talks— The Future On-Premise Consumer
As larger portions of Gen-Z reach legal drinking age, their impact on the alcohol industry is becoming more pronounced and the segment's preferences have come into full view. What's become increasingly clear is that how this demographic interac...
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Season 5
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Episode 3
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18:00
What It Takes— BuzzBallz CEO & Founder Merrilee Kick
In the early days of laying the groundwork for her brand, Buzzballz, Merrilee Kick received a call from a distributor who informed her that, despite having a contract in place, they would be canceling their order, asserting that ready-to-drink ...
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Season 5
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Episode 2
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37:45
What's Trending— Why Ready-to-Drink Is Taking Over Beverage-Alcohol
The impact of ready-to-drink beverages on the beverage alcohol landscape has been profound, and by all accounts, their influence is only set to increase. Over time, the category has gone from being on the fringes of drinking culture to gu...
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Season 5
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Episode 1
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38:43